Pygg Helps Australian Students Pay their Friends via Twitter or Facebook

Pygg-iPhoneApp-ProcessedPygg.co, one of the latest social media innovations in banking has raised many eyebrows, with its pledge to transfer small amounts of money through SMS, Twitter and E-mail.


 
Tim Howard  (son of former Prime Minister John Howard) and Rohan Lund (chief executive of Seven West Media's digital arm Yahoo!7) are the founding investors of Pygg. 
 
Find out what has proved to be a great test market in Australia for the Pygg... 

Continue reading "Pygg Helps Australian Students Pay their Friends via Twitter or Facebook" »

Posted by on March 30, 2012 in APAC, Australia, Facebook, iPhone, Mobile, Payments, Twitter | | Comments (0) | TrackBack (0)

Tags: APAC, australia, banking, facebook, financialservices, iphone, payments, pygg, socialmedia, twitter

Progressive Insurance Taps Twitter and Instagram with #BestDayEver

Flo-FacebookPage-processedOnce more, Progressive Insurance leverages the immense popularity of its fictional character Flo, the Progressive girl.  Over the years, Flo has built a community of 3.7 million americans via its dedicated page on facebook, an engaged audience 85 times bigger than Progressive's own facebook community.
 
This time, the campaign which aims to generate a significant amount of digital buzz and drive the volume of requests for free insurance quotes, taps into twitter and instragram, and focuses on photography and music.

Continue reading "Progressive Insurance Taps Twitter and Instagram with #BestDayEver" »

Posted by on March 29, 2012 in Insurance, iPhone, Marketing, Mobile, Music, NorthAmerica, Twitter, US, Videos | | Comments (0) | TrackBack (0)

Tags: diigtal, flo, insurance, iphone, mobile, progressive, socialmedia, twitter, visiblebanking

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