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VideoEgg/Typepad: Business Model & early Comments

Videoegglogo VideoEgg: Video Publishing Over Easy
I was curious to test the new
VideoEgg service provided free of charge for all Typepad users! (the video with the cats was the only one on my computer...)

I found out about this service on one of my friend's blog, Alex de Carvalho.

The concept of publishing video on your typepad blog, in an easy way, is excellent!
One more time, SixApart's management proves to be smart to some extent that it's going to be another real differentiator to their blogging service.

Videoeggtypepad Business Model - Partnership SixApart & VideoEgg
You would probably ask yourselves how they could provide that video service "for free", whereas it has to be very demanding in terms of bandwidth.
What is the Business Model? What are the key benefits for VideoEgg? For SixApart?

The Business Model is very classic on the Internet, and based on advertising: they will introduce advertising, and you will have to pay to get rid of it.

Free storage, free bandwidth  whats the catch?

This feature preview is provided free of charge, but at some point in the future VideoEgg may introduce advertising to support the video content you upload during this preview. Before that happens, we promise that you will have the opportunity to support your content ad-free through a subscription service at VideoEgg.Com . You can also choose to remove it from the system. To receive an email notification from SixApart when ads are on the way, check the "notify me before placing ads on this content" box on the posting page. VideoEgg will not have access to your email address at any time. 

Key benefits for SixApart
* Be ahead of competition and provide a video service to their users
* Generate more need for bandwidth (I suspect they would launch new subscription based offers for more bandwidth)
* Get a share of the revenues generated by advertising and/or the content ad-free subscription service

Key benefits for VideoEgg
* Raise their profile and demonstrate they have an excellent product
* Get access to the huge number of typepad users around the world
* Please their investors, and generate a lot of cash in a minimum amount of time

My comments
It is still a Beta version. Please find below my comments:
+ Easy login: you use the same login/password at http://typepad.videoegg.com/
+ Easy upload: you can easily upload any kind of media files
- Poor typepad features: for the moment, you don't have access to the full range of features such as changing the color of the fonts, or assigning more than one catagory...
- When you open the post later on Typepad and try to apply any kind of changes like send a trackback or change the category, the VIDEO DISAPPEARS!...

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